In the first place, of course, our clients. The work we do is only possible if we have a close co-operation with our clients - a joint effort. We form a research proposal based on the questions that arise. Depending on the kind of research needed we contact freelancers or research companies to help us find the answers. The co-ordination and supervision of the project will of course be carried out by Hanniebal.

However, our co-operation goes further than this. If the results of the research call for additions or changes in the communications or business strategy we will, if desired, supervise the implementation. This is done in co-operation with your advertising agency or through finding the right suppliers from our extensive network of specialists. At the same time advertising agencies and business consultants also call upon us for background information about markets or for strategic advice.